A writer of things.
 We came up with a visual device called “The Tear” that merged a diverse cast of characters with designs by Redbubble artists. It used a paper tearing device that echoed gift wrapping.  For gifters, this showed that Redbubble has perfect original gifts to match any personality.

Redbubble 2018 Holiday Campaign

When you find a meaningful and original creative gift for someone on Redbubble, you’re telling them something super important.

You know what they’re into. You know what they love. And you know what makes them, them.

That’s why Redbubble’s 2018 Holiday Campaign was about three simple words.

YOU KNOW THEM.

I was co-creative lead, working on concepts, copy, and production.

 We came up with a visual device called “The Tear” that merged a diverse cast of characters with designs by Redbubble artists. It used a paper tearing device that echoed gift wrapping.  For gifters, this showed that Redbubble has perfect original gifts to match any personality.

We came up with a visual device called “The Tear” that merged a diverse cast of characters with designs by Redbubble artists. It used a paper tearing device that echoed gift wrapping.

For gifters, this showed that Redbubble has perfect original gifts to match any personality.

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 We also brought “The Tear” concept to life through video.  Watch those here .

We also brought “The Tear” concept to life through video. Watch those here.

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